Check out why the end and start of the year are the best times to buy a car in South Africa. Learn tips to save, boost resale value, and get the best deals!
Getting the timing right when buying a car isn’t just about saving a few bucks – it can mean big savings, better financing options, and knowing you scored a great deal. Whether you’re buying your first car, trying to make the most of your budget, or just looking to buy smart, when you buy matters. Here’s why both the end and the start of the year can be great times to buy a car in South Africa.
Why October to December can work in your favour
The last three months of the year are when dealerships hustle to meet annual sales goals, so it’s a great time to get a good deal. Here’s why:
Extra discounts and deals
Year-end is prime time for dealerships to offer special discounts, cashback incentives, or low-interest financing options. As they push to meet annual targets, they’re often more willing to negotiate, which can mean significant savings for you on both new and used cars.
Clearing out the older stock
With next year’s models on the way, dealerships need to make space and clear out older stock. This creates an opportunity to buy a new model at a reduced price, giving you great value without paying for the latest release.
Extra perks to sweeten the deal
To make year-end deals more appealing, dealerships often throw in extra perks like extended warranties, free service plans, or accessories. These added benefits increase the value of your purchase and reduce costs over time, making year-end an ideal time to buy.
Your December bonus could boost your budget
December bonuses are common, so people’s budgets stretch a bit more, which also means dealers step up their game to secure those sales. This competitive spirit could lead to more bargaining power on your end.
Why January might be a great alternative
While January may not have quite the same incentive rush, it can still be a smart time to buy. Many dealerships will extend their holiday discounts, and with less of the year-end buzz, the showrooms can be quieter. Here’s why waiting until January to buy a car might be a smart choice.
Even bigger discounts
Yes, there are sales at the end of the year, but come January, dealerships are even keener to clear out last year’s models. They’re ready to make room for new stock, which means the discounts can be even better.
Less year-end pressure so more negotiating power
December’s a busy time for car buying with all the year-end deals, so demand is higher. But come January, things calm down, and dealers might be more willing to negotiate since they’re focused on kickstarting the new year’s sales.
More options on older models
In January, there are usually plenty of models from last year, and you might find more choices than you would at the end of December when stock starts to thin out. So, you get both a good price and a decent selection.
New financing deals
Banks and dealers often roll out fresh financing offers in January to attract early buyers, so you might score a better interest rate or financing deal.
Fewer people looking so there is less competition
By January, most people have finished their holiday spending, so there are fewer buyers around. That means you might get more time to think, better service, and maybe even a little more room to negotiate.
New cars on the dealership floor
In early January, dealerships start clearing their floors of last year’s models, which can mean more new cars at discounted prices.
Buying early in the year boosts resale value later
Buying a car at the start of the year makes it a “new” model on paper, which is a bonus for resale value if you plan on selling or trading it in after a few years.
Here’s a quick overview to help you decide when to buy:
A few financial tips for car shopping
To make sure you’re getting the best deal possible, try these tips:
- Get pre-approved for financing. It gives you a better idea of your budget and more leverage with dealers.
- Check trade-in values. Knowing what your current car is worth helps you negotiate a better deal with fewer surprises.
- Don’t forget the insurance costs. Get a couple of quotes on the car you want so you’re clear on monthly costs and how it fits into your budget.
Whether you’re a fan of the year-end hype or prefer the quieter new year, timing your car purchase can make a big difference. By planning ahead, weighing each option's perks, and getting your finances in check, you’ll be ready to drive off with a deal that feels just right.
And before you head to the dealership, why not get a car insurance quote from Naked? It only takes 90 seconds, and it’s a quick way to check that your cover fits your budget, whether you’re buying now or planning ahead. Get started here.
